Auburn Track & Field

Auburn Track & Field

Auburn Track & Field THE STORY The Auburn Track & Field program has had an illustrious tenure at the university with numerous Olympic athletes and a tradition of hard work and excellence. Their facility, however, did not reflect the proud, distinguished status of the program, or the university. Working closely with the coaching staff, Formula Design developed a plan for …

Wayfinding monument at the Hoover MET

Hoover MET

Hoover MET THE STORY The Hoover MET sports and recreation complex in Hoover, AL is a staple of the greater sports scene in Birmingham, Alabama. This campus is a prime example of how strategic and attractive wayfinding signage design can help acclimate visitors to the space, inform them of where they need to go and create a holistic experience from …

Acrylic donor display signage for Bryant Conference Center

Bryant Conference Center

Bryant Conference Center THE STORY The University of Alabama’s Bryant Conference Center is West Alabama’s premier meeting facility. It hosts large organizations like Mercedes Benz and serves as home to The College of Continuing Studies. Each year over one hundred thousand guests visit the conference center, and it has had the honor of hosting distinguished guests such as former President …

Dimensional Auburn University seal

Brown-Kopel

Brown-Kopel Engineering Student Achievement Center THE STORY The Samuel Ginn College of Engineering comprises 10 engineering programs and occupies 14 buildings across Auburn University’s campus, therefore making it the 2nd largest college within the university. In order to give the students every advantage and resource to excel and succeed, the university, along with several generous alumni donors, built the Brown-Kopel …

Painted environmental graphics in the 22nd street BJCC parking deck

BJCC Parking Deck

BJCC Parking Deck THE STORY The BJCC is the hub of Birmingham’s expanding entertainment district. Attracting visitors from throughout the state and across the southeast. The main parking deck serves as visitor parking for arena events and conventions, plus the adjacent Uptown district. It also houses tenant parking for offices such as the SEC headquarters and will provide future support …

Entry area with step and repeat photo wall and branded wall graphics at Sidewalk Cinema

Sidewalk Film Center + Cinema

Sidewalk Film Center + Cinema THE STORY The Sidewalk Film Festival has been a staple of Birmingham’s arts and culture scene for over twenty years. It draws crowds and takes over city streets as people flock into the magic city to partake in independent cinema together. Although the city has hosted this event annually for so long, Birmingham has lacked …

Dimensional Auburn logo and power stripe in the pool deck of the Auburn Aquatics Center designed by Formula Design

James E. Martin Aquatics Center

The James E. Martin Aquatics Center THE STORY The James E. Martin Aquatics Center is the home of the Auburn University Swimming & Diving team. The program has helped shape both champions and olympians during its time. Auburn tasked Formula Design with lightly refreshing the Aquatics Center with new graphics, architectural signage, and seating and lockers IDs so as to …

Corner of Novel | Old Fourth Ward showing exterior leasing center and blade signage

Novel | Old Fourth Ward

NOVEL | OLD FOURTH WARD THE STORY Located in the heart of Atlanta’s historic Fourth Ward, Novel O4W offers the best of residential luxury in a unique neighborhood full of artistic and personal expression. Formula was brought on to develop exterior and interior signage fitting this unique facility. From the blade sign matching the sculptural column at the main entry …

Fifth Third Bank ATM lobby with ATM and map wall graphics designed by Formula Design

Fifth Third Bank

Fifth Third Bank THE STORY The next generation of 5/3 branches. Working with Fifth Third Bank and BDG Architects, Formula helped establish the branded environment for the completely reimagined new generation of bank branches. Our goal was to help connect each branch with its local community and promote the space as a resource for financial knowledge. Formula conceptualized plans to …

Spectators admiring the main digital donor recognition display inside Collat School of Business

Collat School of Business

The Collat School of Business THE STORY The all-new Collat School of Business leads the way for innovation and entrepreneurship on campus at the University of Alabama at Birmingham. The 108,000 square foot facility offers students a fresh, engaging learning environment preparing students to work in modern business environments. The new building was made possible by generous donations from local …