Auburn Track & Field

Auburn Track & Field

Auburn Track & Field THE STORY The Auburn Track & Field program has had an illustrious tenure at the university with numerous Olympic athletes and a tradition of hard work and excellence. Their facility, however, did not reflect the proud, distinguished status of the program, or the university. Working closely with the coaching staff, Formula Design developed a plan for …

Dimensional Auburn University seal

Brown-Kopel

Brown-Kopel Engineering Student Achievement Center THE STORY The Samuel Ginn College of Engineering comprises 10 engineering programs and occupies 14 buildings across Auburn University’s campus, therefore making it the 2nd largest college within the university. In order to give the students every advantage and resource to excel and succeed, the university, along with several generous alumni donors, built the Brown-Kopel …

Painted environmental graphics in the 22nd street BJCC parking deck

BJCC Parking Deck

BJCC Parking Deck THE STORY The BJCC is the hub of Birmingham’s expanding entertainment district. Attracting visitors from throughout the state and across the southeast. The main parking deck serves as visitor parking for arena events and conventions, plus the adjacent Uptown district. It also houses tenant parking for offices such as the SEC headquarters and will provide future support …

Entry area with step and repeat photo wall and branded wall graphics at Sidewalk Cinema

Sidewalk Film Center + Cinema

Sidewalk Film Center + Cinema THE STORY The Sidewalk Film Festival has been a staple of Birmingham’s arts and culture scene for over twenty years. It draws crowds and takes over city streets as people flock into the magic city to partake in independent cinema together. Although the city has hosted this event annually for so long, Birmingham has lacked …

Dimensional Auburn logo and power stripe in the pool deck of the Auburn Aquatics Center designed by Formula Design

James E. Martin Aquatics Center

The James E. Martin Aquatics Center THE STORY The James E. Martin Aquatics Center is the home of the Auburn University Swimming & Diving team. The program has helped shape both champions and olympians during its time. Auburn tasked Formula Design with lightly refreshing the Aquatics Center with new graphics, architectural signage, and seating and lockers IDs so as to …

Fifth Third Bank ATM lobby with ATM and map wall graphics designed by Formula Design

Fifth Third Bank

Fifth Third Bank THE STORY The next generation of 5/3 branches. Working with Fifth Third Bank and BDG Architects, Formula helped establish the branded environment for the completely reimagined new generation of bank branches. Our goal was to help connect each branch with its local community and promote the space as a resource for financial knowledge. Formula conceptualized plans to …

Spectators admiring the main digital donor recognition display inside Collat School of Business

Collat School of Business

The Collat School of Business THE STORY The all-new Collat School of Business leads the way for innovation and entrepreneurship on campus at the University of Alabama at Birmingham. The 108,000 square foot facility offers students a fresh, engaging learning environment preparing students to work in modern business environments. The new building was made possible by generous donations from local …

Capstone Creed wall graphic in Ferguson Hall

Ferguson Student Center

Ferguson Student Center THE STORY The Ferguson Student Center (a.k.a “the Ferg”) is referred to as the heart of The University of Alabama’s campus. The facility offers students a common gathering place to socialize, eat & relax. It also plays host to numerous events and programs all aimed to “maximize each student’s learning experience by supporting, supplementing, and completing the …

Regions Field Letters and diamond logo designed by Formula Design

Regions Field

Regions Field THE STORY Regions Field in Birmingham, Alabama has become an iconic landmark for the rapidly developing city. It greets visitors and passersby on interstate 65, welcoming them to come on in and enjoy America’s past-time. Working with the City, Birmingham Barons, and the naming rights sponsor, Regions Bank, Formula was able to provide solutions for each group’s needs …